Amplify: Practice Growth Through Innovation

As a visual designer at Simplifeye, I created the visual identity for the launch of Amplify, a dental tech conference. The bright, high-energy brand system extended across web, social, presentations, print, and on-site event materials and continued to evolve as the conference grew.

DATE: 2023 | 2022

ROLE: Visual Designer

PROJECT: Brand Identity | Digital & Marketing Design | Print & Event Design

COLLABORATORS: Head of Design | VP Marketing | Director of Marketing Events & Promotions

Amplify 2023

#CBF819

#07E463

#85F32F

#05F7B6

#0CCFCA

#1A7CBA

Amplify 2022

The initial 2022 launch focused on establishing a bold, recognizable identity quickly. The visual language prioritized energy, contrast, and clarity to attract a tech-forward dental audience and set the tone for a new industry event.

Accelerate Dental Revenue Workshop — Vyne Dental

The strength of the system allowed the brand to scale beyond the core conference. After Vyne Dental acquired Simplifeye, the identity was carried forward into a workshop offshoot, demonstrating the flexibility and durability of the original branding.

Next
Next

IKEA Delivery Services Campaign